haribo Chewy
Channel
 

How could we resist playing with our food when every bag of HARIBO gummies is filled with such sweet characters? Well, we couldn’t. We took those iconic characters and created the world’s first Gummi Entertainment Network: The Chewy Channel. The monthly series took binge show culture and created bite-sized content that could be consumed in 2 minutes or less.

Behind the Scenes ::

Over the course of 2 years, we created over 2 dozen shows, written, directed and produced completely in-house.