Telstra 360˚
smart home

in 2016, Smart Home technology was virtually non-existent in Australia. So when Telstra launched their Smart Home service, they had a much bigger job to do than sell themselves - they had to sell the entire category. 

So under the tagline "Make Any House a Smart Home," we created an immersive, interactive 360˚ video experience that allowed the user to explore 3 unique, (and charmingly quirky) Aussie Smart Homes. Each home bubbled up product use cases, as well as ideas for more inventive ways to use the services. 

Contribution: Associate Creative Director


An sample of the interactive experience:

A sample of imagery captured for the campaign:

RGB_Telstra_Day_214991 Hero Kids.jpg
2. RGB_Telstra_Day_114572 Dog 1.jpg
1. RGB_Telstra_Day_114457 Coffee.jpg
RGB_Telstra_Day_215368_2 Iron.jpg
RGB_Telstra_Day_219577_1 HairS.jpg